From: Mark Hemmings
RE: Why Are Some Photos So Great?
Dear Friend,
When you look at photos in magazines, the chances are they don’t look the same as those coming from your camera.
Sure, those magazine photos are taken by the pros with superior camera skills.
But the pros have a secret that makes their photos so much better!
And that’s one of the main reasons why their photos are so stunning.
But if you look at their photos BEFORE editing, they often look very different.
So let me show you exactly what I mean…
Move the slider above to compare the original and edited photos.
The original photo on the left definitely doesn’t create the reaction it should create.
There’s low contrast, the colors are dull and it just doesn’t look great. Now compare it to the edited version on the right. It’s crazy how different this photo looks after editing!
It only took me 3 minutes to edit this photo. But what a difference it made.
Now, you might think that photo editing is like cheating. And you’d be right. Because the difference you can create in a quick 3-minute photo editing session is enormous…
But the truth is that it doesn't matter if it's cheating.
You see, all professional photographers (and all the best amateurs) edit their photos. So if you want your photos to look as good as theirs, you definitely have to edit them.
If you don't edit your photos, they won’t look as good as they should. They won't get the recognition they deserve. And you won't become a respected photographer.
Sure, Ansel Adams couldn’t edit his photos. But did you know that he spent HOURS polishing each photo in the darkroom to get the exact look he wanted? It was just like editing (except it took him way longer). It's one of the secrets behind his success.
Of course, it's possible to ruin your photos by over-editing them. Facebook and Instagram are full of such photos. Using strong vintage filters is rarely a good idea.
But if you edit your photos correctly, most people won't even notice the editing. They'll simply see sharp and clear photos with stunning colors and flawless exposure.
They won't even see the editing that got you there. And that’s how it should be.
If you’re anything like me, you don’t have hours to work on your photos.
And if you have time, wouldn’t you prefer to spend it with your family or taking more photos? Photography is only fun when you’re not glued to your computer for hours.
If you’ve ever come back from vacation with hundreds (or thousands) of photos, you know what I mean. It takes HOURS to sort through them all, not to mention editing.
As a professional photographer I know that time equals money. After each shoot I have to deliver hundreds of stunning photos. Editing quickly is a key part of my business.
It used to take me WEEKS to edit hundreds of photos after my photo shoots.
But now I can do it in an hour. And my photos look so much better than before.
Do you want to know my secret? Well, here it is…
Yes, there are many photo editing tools that can do the job.
But no other tool makes it faster to sort through hundreds of photos, find the ones you'd like to keep, and quickly edit them in batches.
And recently Lightroom has become a real photo editing powerhouse. Advanced edits that used to take me several hours now only take a few clicks in Lightroom!
That’s why all the professional photographers I know have now switched to Lightroom.
But if you’re reading this, the chances are you’re not a professional photographer.
And the thought of editing your photos may even seem a bit scary to you.
And trust me, you’re definitely not alone…
It’s crazy how quickly young people get technology…
Now, I’d like to think of myself as young and tech-savvy, but that’s definitely not how I felt when I first opened Lightroom.
You see, Lightroom is built for efficient editing workflows. It helps you quickly organize a large number of photos. And when you're looking for a specific image, you can find it on any device (including your tablet and smartphone) in seconds.
But this efficiency comes with a cost. There's a steep learning curve, and it could take you months (or years) to figure it out on your own.
The user interface is overwhelming. The built-in Library makes no sense. The Cloud is confusing. There are hundreds of sliders to choose from. There’s jargon everywhere.
And on top of that, you actually need to know how you want to edit each of your photos!
But as a professional photographer I had no choice. I just had to figure out Lightroom because I knew it would save me hours and hours of editing. So here’s what I did…
If you've ever tried learning software from books, you know how frustrating it is. The graphics are out of date so nothing looks the same on your screen. You can't see the entire workflow all the way from import to export. It's complicated. And it’s boring.
I had better luck with online courses, but most of them were also out of date. These courses also skipped over many important steps as if I knew them already.
They clearly weren't made for beginners!
Now, I'm a technical guy. And my photography buddies helped me out with the things I didn’t understand. I didn't give up, and six months later I knew Lightroom inside out.
Needless to say, the quality of my photos improved dramatically.
It used to take me weeks to edit hundreds of photos after a day of shooting. Thanks to Lightroom I can now do it in hours. And right now my photos look so much better!
Thanks to Lightroom, my photos are also organized better.
If you've ever struggled to find a specific photo, you know why it's so important. With Lightroom I can quickly find any photo I need – even if I took it many years ago.
And it only happened because I took the time to learn Lightroom.
Now, at this point you're probably wondering…
And for a long time I didn't have an easy answer for people like you.
I'm a technical guy. But when I first bought Lightroom I was completely stuck. So unless you're a computer genius, learning through trial and error isn't an option.
So instead you could read boring books, take outdated online courses and get advice from professional photographers…
And if you can put all the pieces together, you will figure out Lightroom on your own.
That's what I did, and it worked for me. But it definitely wasn't easy or fast.
In fact, it was so hard that I wanted to create an easier option for people like you. I know my students are busy and they don't have months (or years) to figure out Lightroom.
And that’s why I created something absolutely unique…
Lightroom Editing Mastery is an online course that will turn ordinary photos into stunning magazine-quality images in 3 minutes or less.
Even if you've never edited photos before, you could become a skilled photo editor by this time tomorrow. Watch my step-by-step videos, try out the same edits yourself and you’ll get better fast. Photo editing isn’t hard when it’s explained step-by-step!
I'll even give you the actual photos that I'm working on in each video. So you'll be able to do the same edits on your own computer while I’m explaining everything I do.
Within just a few hours of taking this course you'll be able to:
Turn your OK photos into magazine-quality masterpieces
Create vibrant color and flawless exposure in all your photos
Reduce noise and remove haze to create crystal-clear images
Create selective adjustments that only affect a part of the image
Fix perspective issues and lens distortion with a click of a button
Quickly copy the same edits to dozens (or hundreds) of photos
Prepare your photos for printing to get the best print quality
Set up a perfect photo library that backs up while you sleep
Find any old photo on any device in a matter of seconds And best of all, this course will also help you improve your old photos. You'll know how to improve even your best photos – especially if you haven’t edited them before.
It's great to add new life to your favorite old photos. So when you find a photo that really matters to you, you'll know how to give it the professional look it deserves!
Picture this.
You've just returned from vacation with a thousand photos.
You open Lightroom, plug in your camera, and after a couple of clicks it imports all your photos. It's quick and effortless to store and organize your photo library.
You know that you'll be able to find any photo you need on any computer, smartphone or tablet even years later. Lightroom even backs your photos up while you sleep!
You know exactly what to do next. And 10 minutes later you’ve made a selection of 100 photos you'd like to start editing straight away.
You open your first photo, and you immediately see how to make it better.
You know exactly what to do. And just three minutes later your photo has turned into a jaw-dropping masterpiece you'd normally see in a magazine.
You've already done the hard work. And now with just a click of a button you can copy the same edits to dozens of other photos.
Not only are you saving time…
You're also creating a consistent look that conveys the right mood to the viewer. The pros like to stick to a consistent color scheme in their photos, and so should you.
You take a few minutes to fix mistakes in some of the photos.
And less than an hour later, you're DONE!
You now have 100 magazine-quality photos that you can proudly print or share online.
These are the kind of photos you'd get from the pros. Except this time it was YOU who shot and edited them!
And that's what you'll get from Lightroom Editing Mastery.
The short answer is EVERYTHING.
Lightroom Editing Mastery covers all Lightroom functions that are actually useful. As a professional photographer I've spent years and years editing my photos in Lightroom.
If you can do it in Lightroom, I've done it. And if it's useful, it's in the course.
So here's a small sample of what's covered in the course:
Step-by-step instructions for getting started with Lightroom. Even if you're not a tech person, you won't get stuck in this course!
The key techniques for creating flawless color and exposure. Any photo can be improved with these 1-minute slider adjustments.
The power of selective adjustments – and why it's best to only edit some parts of the photo while leaving the rest untouched.
Sneaky tricks for hiding skin blemishes and otherwise making your portraits look great. They'll still look 100% natural after this!
The hidden world of brushes – find out how they work and why the pros use them to create the exact look their clients desire.
Why it's better to shoot in RAW – and how to correctly process your RAW images to recover lost detail from your photos.
Powerful techniques for fixing perspective mistakes and lens distortion.
When to stop editing, and how much editing is too much (so you don’t look silly by over-editing your photos).
How to save time and create a consistent look with editing presets. You'll even get my personal Lightroom preset collection for free! 
If you've struggled to learn software before, you're definitely not alone.
I still remember how hard it was to understand Lightroom when I first got started. So I created this course for beginners.
We start from the very beginning without assuming any prior knowledge. So by the time we get to advanced editing, you'll be very comfortable with how Lightroom works.
I explain technical topics in everyday English. I avoid technical jargon as much as I can. And when I have to use technical terms, I don't assume you knew them before.
Every video features a recording of my screen showing you exactly what I do. But I don't just show you which buttons to press. I also explain the reasons behind everything I do.
It's unlikely that you'll ever get stuck in my course. But in case you need help, you can always ask any questions under each video. We'll definitely get back to you.
You no longer have to be a computer genius to understand Lightroom!
Learn anywhere with an internet connection...
Or watch this course using our iPhone or iPad app.
And in case you get stuck or have any questions...
We’re here to help every step of the way!
Learn at your own pace.
49 videos
264 minutes
Lifetime access
10 years in business
648K paying customers
4.9/5 customer satisfaction
3.1M Facebook followers
4.3M Instagram followers
822K YouTube subscribers
Now, you're probably wondering about the cost of this course.
But first, I'd like to ask you a question…
How much is your photo library really worth to you?
Think about your photos of family reunions, weddings, vacations, pets, children or grandchildren growing up…
If you're like me, these photos mean EVERYTHING to you.
But unless you're good at editing, they will never look as good as they should.
You won’t feel proud about them. You certainly won't be excited to share them online.
By making a small investment in your education today, you'll finally give your photos the look they deserve. They’ll look so great that your friends will be begging for prints!
Now, the regular price of Lightroom Editing Mastery is
It's a great deal considering how much time this course will save you each year.
But today you won't be paying the regular price.
So today you can get lifetime access to Lightroom Editing Mastery for just
And to make it even more affordable, you can pay in 3 easy payments of
Normally
Lowest Price Offered Before:
Christmas Sale Special Offer:
(Or 3 Payments Of
Secure Payment
One email. All your money back.
No questions asked.
Over the years I've created 20 Lightroom presets I use for one-click photo editing.
These presets allow me to get stunning results with just one click. They’re that fast.
These are the exact same presets I use to edit my client photos. I’ve created specific presets for landscapes, portraits, travel, sports, architecture, B&W and more!
These presets are a part of my secret sauce. I've never shared them before. But now I'm teaching photography full-time so I can finally give these presets to my students.
Value:
In this bonus we'll take everything you've learned in the course and apply it to the most common photo editing needs. These are the type of edits you’ll be doing the most.
This is a great way to internalize the editing techniques that we covered in the course.
It will also help you understand how to use these techniques in your own photos.
So here's what you'll discover in this bonus module:
Portrait editing secrets that magazines don't want you to
The dos and don'ts of improving the quality of your night photos
Architecture photography secrets for creating flawless geometry
Little-known techniques for editing sports and action photos
Value:
Imagine always having an expert photographer with you…
Who reviews all aspects of your photos…
And tells you exactly how to improve them.
Sound too good to be true?
Now it’s possible thanks to our advanced AI technology.
Get practical, high-quality feedback in seconds…
So you’ll always know how to get better!
Value:
Free when you sign up today!
Normally
Lowest Price Offered Before:
Christmas Sale Special Offer:
(Or 3 Payments Of
Secure Payment
One email. All your money back.
No questions asked.
This course uses the new cloud-based Lightroom, not the old Lightroom Classic.
If you're now using an older version of Lightroom, your screen will look different. Of course, you can still do the edits that we do in the course. But it won't be as easy.
Adobe is now phasing out older versions of Lightroom. If you don't have the latest version of Lightroom, now is the perfect time to upgrade. Otherwise you’ll no longer get any new features.
No problem. I’ll help you migrate to Lightroom from any other photo library.
If your photos are now stored in folders, that’s OK too. We’ll get them in Lightroom.
There are 5 modules in the course. Each module contains either six or seven videos that you can watch at any time.
The videos are available online at any time that’s convenient to you.
Every video features a recording of my screen showing you exactly what I do. But I don't just show you which buttons to press. I also explain the reasons behind everything I do.
It's unlikely that you'll ever get stuck in my course. But in case you need help, you can always ask any questions under each video. We'll definitely get back to you.
You’ll get lifetime access to all course content.
So you’re making an investment in your photography for years to come.
No worries. I understand that you just bought another course.
You’ll get lifetime access to all course content.
No worries. The majority of my students aren’t good with technology.
We start from the very beginning without assuming any prior knowledge. So by the time we get to advanced editing, you'll be very comfortable with how Lightroom works.
I explain technical topics in everyday English. I avoid technical jargon as much as I can. And when I have to use technical terms, I don't assume you knew them before.
Every video features a recording of my screen showing you exactly what I do. But I don't just show you which buttons to press. I also explain the reasons behind everything I do.
It's unlikely that you'll ever get stuck in my course. But in case you need any help, you can always ask any questions under each video. We'll definitely get back to you.
I’m proud to say that people from all age groups succeed in my course!
Lightroom costs $9.99 USD/month (or the equivalent in your local currency).
Your subscription includes one terabyte of free cloud storage. That's enough to store and safely backup 100,000 photos. You can also buy more storage if you need it.
If you want to get a refund, just send an email to Pro@PhotographyPro.com within 30 days of your purchase. You’ll get 100% of your money back, no questions asked.
So you don’t have to make the final decision about this course right now. Just sign up now to lock in this deal, see if you like the course, and then make your final decision.
Of course, I can only afford this guarantee because people love my course.
One email. All your money back.
No questions asked.
Normally
Lowest Price Offered Before:
Christmas Sale Special Offer:
(Or 3 Payments Of
Secure Payment
